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Advanced Professional Certificate in Global Marketing Management
Online Distance Learning

 

About the Course

 

The Advanced Professional Certificate in Global Marketing Management is a modular distance learning International Marketing Management Programme.

This course gives attention to the knowledge and skills needed to manage the marketing function in a 21st century organization. It addresses the common marketing functions of industry and market research, customer research, product and service design, pricing, creating awareness, distribution, and presentation. The course also gives further attention to the knowledge and skills needed to manage a multinational, multicultural business. The focus is on understanding how cultural differences can affect the marketing and delivery of products and services, and the interaction of company employees with one another, customers, suppliers, and government representatives.
This course consists of Three Units with several modules.
 

This course is not for everyone. In some ways, this course will be more demanding and academically rigorous than a traditional classroom course. It has been carefully engineered by a team of qualified university professors and experienced business executives to meet the needs of busy working professionals who require maximum flexibility in a market-relevant, academically rigorous education. It places a significant burden on the student to manage the study schedule and to master concepts, principles, practices and tools. Self-discipline and time management skills are therefore essential to successfully complete this course. 

 


 


 

Entry Requirements

 

One of the following

  • 1 A Level
  • A recognised university foundation programme
  • High School Diploma
  • 2 years of full-time work experience
  • (International students require IELTS 6.5 or equivalent)
  • or be
  • a middle or senior manager or specialist, with over 5 years of experience
  • an Owner Manager wishing to develop and grow their organisation
  • a Consultant with corporate clients.

 

Flexible Start Dates

 

Students can start the programme in January, April, July and October each Year

 

Duration

 

9 to 12 months.

 

Course Content

 

Three Core Subject Units

 

Marketing For  Results – With Ten Course Modules

International Business – With Thirten Course Modules

Management Information Systems – With Eleven Course Modules


 

Assessment

Continuous Real-Time Student Course Assessment

 

On an unannounced and unscheduled basis, students are asked questions by the Tutors, Lecturers and Instructors, the company department manager, the personal guide, the Human Resources Department and other students about various aspect of the learning experience. College Tutors, Lecturers and Instructors have access to data and summary reports in real-time, on-demand. 

 

Grading standards for this course will be “P” for Pass,  “M” for Merit and “D” for Distinction. As this course is based on continuous learning; Note that a student MAY NOT be able to proceed to a new module in this course without first demonstrating minimum competency before been allowed to proceed to the next module. Students and Tutors, Lecturers and Instructors have access to real-time performance assessments throughout this course.

 

Study Timetable

Each Course Unit along with the accompany modules typically takes about 12 to 14 weeks with continuous assessment and assignments. The complete course should take approximately 9 to 12 months.

 

Tutor Support

Following registration, our students will be allocated to a UK Tutor or Lecturer or Instructor for each course who will be available by telephone, fax and email to discuss your course work and give advice and guidance on assignments.

 

Study fees

£1695 GBP

 

Contact us to discuss paying in instalments.

 

 

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